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What Starbucks, TikTok and Taco Bell can teach us about marketing

USA Real Estate News-Inman - Sat, 2025-11-08 13:11
From Grammarly’s rebrand to TikTok’s red carpet and Starbucks’ merch meltdown, everyone’s fighting for attention. Tech keeps getting smarter and marketing flashier, but the real win still comes from intention.

Why Fannie and Freddie still won’t accept more inclusive credit score

USA Real Estate News-Inman - Fri, 2025-11-07 15:41
FHFA Director Bill Pulte ordered the mortgage giants to start using more inclusive VantageScore 4.0 in July. But adoption is a "complex, technical and arcane" process that could drag into next year.

How Top Agents Turn Divorce Situations Into Opportunities Without Overstepping

USA Real Estate News-RISMedia - Fri, 2025-11-07 14:06

Few life events are as personal or as complex as divorce. For many couples, separating assets, especially real estate, is one of the hardest steps in starting fresh. According to the National Association of Realtors (NAR), roughly 10–15% of home sales arise from divorces or family transitions, underscoring how often agents are called to help…

The post How Top Agents Turn Divorce Situations Into Opportunities Without Overstepping appeared first on RISMedia.

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