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5 costly mistakes agents make with ChatGPT (and how to fix them)

USA Real Estate News-Inman - Mon, 2025-05-19 03:00
Who better to help you improve your AI output than AI? Bernice Ross talks with ChatGPT to find out what works best for optimal performance.

How NAR, MLSs and Zillow use market power to serve themselves

USA Real Estate News-Inman - Mon, 2025-05-19 03:00
Think these real estate industry mainstays are doing what's best for members and real estate pros? Think again, authors and agents Hans and Steve Wydler write.

5 ways to power up your marketing experience

USA Real Estate News-Inman - Mon, 2025-05-19 02:22
Real estate agents are increasingly turning to advanced tech, like AI automation and data integration, to market faster, smarter — and better.

The scroll-to-sold TikTok strategy to yield 10 closings in 120 days

USA Real Estate News-Inman - Sun, 2025-05-18 03:00
Want more engagement on your next social media post? TikToker Courtney Benson and Jimmy Burgess tell you how to show up with authenticity and share the good, the bad and the ugly.

Trending: National parks get spicy, TikTok gets inclusive

USA Real Estate News-Inman - Sun, 2025-05-18 03:00
From thirst-trap conservation to alt text updates, the latest platform shifts prove that tone, clarity and inclusion matter more than ever. Jessi Healey breaks it down.
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