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How a Disney-inspired listing video turned heads (on a $0 budget)

USA Real Estate News-Inman - Thu, 2025-10-30 10:12
Forget cookie-cutter content. Christian and Ashley Harris share a creative Halloween collab that shows how letting your personality shine can attract massive attention.

Factors That Suggest a Buyer’s Market (And Ones That Don’t)

USA Real Estate News-RISMedia - Thu, 2025-10-30 10:03

In September, Redfin characterized the Summer 2025 housing market as the strongest buyer’s market “in over a decade,” as from June to August, sellers outnumbered buyers by between 35-36%. The latest CNBC housing market survey also found that about half of surveyed agents believe it is currently a buyer’s market, while Zillow’s September housing market…

The post Factors That Suggest a Buyer’s Market (And Ones That Don’t) appeared first on RISMedia.

Read these scary tales from Inman’s own haunted houses

USA Real Estate News-Inman - Thu, 2025-10-30 03:55
Spiritual encounters don't just happen in ghost stories — some of Inman's staff have witnessed them first-hand in their own homes.

AI expert: Agents must harness AI or be replaced by those who do

USA Real Estate News-Inman - Thu, 2025-10-30 03:50
The time is now to use existing artificial intelligence to your advantage, Kevin Hawkins writes in his new book. "You don't have to worry about AI replacing you. You have to worry about agents using AI replacing you."

10 old school marketing strategies that still work in this tough market

USA Real Estate News-Inman - Thu, 2025-10-30 03:00
The best agents in 2026 will blend innovation with authenticity, trainer Bernice Ross writes, using new tools to amplify rather than replace the human touch.
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