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Here’s where real conversion begins (Hint: It’s not the lead)
The client becomes more valuable the closer they get to the closing table, Josh Ries writes, and your value has to rise too.
London boroughs’ EPC rankings revealed - Property118
London boroughs’ EPC rankings revealed Property118
Seller’s choice is a standard — not a script. Here’s what that looks like at the kitchen table
The gap between what “seller choice” means in a press release and what is actually happening at the kitchen table concerns Darryl Davis. Here’s how to show sellers the benefits of pre-marketing and broad exposure.
London flat’s SOLD price drops £450k in seven years - thenegotiator.co.uk
London flat’s SOLD price drops £450k in seven years thenegotiator.co.uk
Multi-million investment allows London property firm buy out - Estate Agent Today
Multi-million investment allows London property firm buy out Estate Agent Today
5 ways feng shui may show up in buyer conversations in 2026
In this Year of the Fire Horse, agents should know the feng shui basics. Contributor Lisa Nguyen writes that agents need to lean into the zen to win market favor in 2026.
A step-by-step guide for using AI to master real estate marketing
Stop asking one tool to do everything, Marci James writes. Use a specialized AI stack to build authentic, high-converting content in half the time.
Agent commissions show ‘stickiness’ nearly 2 years after NAR settlement
Roughly two-thirds of agents reported no significant shift in commission levels since the 2024 NAR settlement, a new report found.
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